Description
This course introduces you to Google Ads and paid marketing strategies to generate leads and sales. You will learn how to create search, display, and video campaigns while managing budgets and targeting the right audience.
With practical examples, you will understand bidding strategies, ad optimization, and performance tracking. By the end of the course, you will be able to run profitable campaigns and maximize return on investment through data-driven decisions.
Benefits of the course
- Paid ads, bidding, ROI optimization
Topics for this course
Project Planning
Campaign Goals
Keyword Planning
Budget Setup
Tools Setup
Data Analysis
Model Building
Final Delivery
Requirements
- Basic marketing knowledge
Target Audience
- Marketers, freelancers
Materials included
- Ad templates, tools
